The year 2021 marks the 20th year of ghd in the industry. Thanks to this global brand, we no longer have to imagine what ‘good hair days’ look like. The leading hair styling brand has innovated with their products and tools to enable every woman to achieve luxury indulgence.
ghd is a cult hair styling brand. It burst into the scene in 2001, back when hair styling at home was a torture. The only way to achieve celebrity-like hair is to visit your favourite hairstylist. Unfortunately, no one could afford to do that as often as desired.
ghd revolutionised the industry by providing women with hair tools that took hair health into account. It’s not just the result – it’s about keeping your hair in good condition, too! But that is not the only thing that ghd had to innovate.
ghd is a game changer
That’s true – ghd changed the hair styling game when it arrived. Big and clunky straighteners were a thing of the past. ghd raised the bar for hair styling so high that it became the standard.
It’s like a gift from the hair gods.
ghd tools offered multiple styling capacities. With one tool, you’re able to create sleek and straight hair, loose curls, or wavy hair. Every ghd tool is also a product of years of research. The goal is to develop the best technology that would achieve quality styling results without compromising on hair health.
True to its name, ghd promises to bring you good hair days. Always.
ghd: looking into the future
20 years later, ghd continues to make waves. Reigned as the Queen of heat styling, ghd tools are coveted by every woman. It has forever changed the lives of those women who’ve relied on it for frizz-free and quick styling, whether for special occasions or for everyday use.
Not only that, ghd continues to support great causes, such as the breast cancer research. In fact, it is one of the brands that are strong advocates for breast cancer awareness. It is a testament to the brand’s impact to the industry, and especially to the women who relies on these tools to speak their voice and showcase their style.
The past 20 years has been a journey, to say the least. The brand now has over 300 awards to boast of, along with millions of stylers sold annually. This is a testament to the fact that it is a trusted global brand. In fact, there 5 ghd stylers sold every minute worldwide. Impressive indeed.
Looking ahead, we can proudly predict that ghd will continue to forge ahead with new innovations, creative collaborations, and undying fervour towards making women’s lives better. By giving women ‘good hair days’ they feel empowered.
Introducing ghd’s 20th Anniversary Limited Edition Couture Collection
Introducing: The Hair-itage Couture collection. This is a futuristic range of limited-edition ghd styles that feature a unique ombre design along with the exclusive ghd 20th anniversary hallmark. These exquisite details were handpicked to commemorate a momentous moment for the brand, celebrating 20 years of bringing good hair days. It’s a nod to the brand’s commitment to deliver life-changing technology, iconic design, professional hairstyling expertise, and catwalk hairstyles to homes and salons all over the world.
Let’s celebrate 20 years of good hair days and here’s to many more.